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Disney Invested This Mickey Sculpture and $1,000,000 in Wishes

disney's create 100 mickey mouse minnie mouse walt disney 100th anniversary make-a-wish donation $1 million Virgil Abloh royal college 100 years
Credit: Disney

There’s been much talk about the Walt Disney Company’s relatively low profits in recent years, but it just shelled out $1 million for the newest phase of Disney’s 100th anniversary celebration. While $1 million is insignificant for a company currently worth more than $155 billion, it makes a big difference for those on the receiving end. Disney’s Create 100 campaign recognizes this and hopes to use that money in support of creativity.

disney's create 100 mickey mouse minnie mouse walt disney 100th anniversary make-a-wish donation $1 million Virgil Abloh royal college 100 years

Credit: Disney

Today Disney launched a global campaign called Create 100, in “a celebration of creativity marking 100 years of Disney storytelling.” In addition to the $1 million, donations included pieces of and experiences in art, fashion, and music inspired by Disney characters, as well as Pixar, Marvel, Star Wars, etc. All donations are meant to benefit the Make-A-Wish foundation as they work to grant “life-changing wishes for children with critical illnesses.”

The 6-foot tall ‘Structural Sorcerer — a Sorcerer’s Apprentice Mickey Sculpture’ was the main event as far as Disney’s Create 100 artwork goes. Located at the Royal College of Art in London, Disney paired with Virgil Abloh Securities to commission this design by ALASKA ALASKA. The late Virgil Abloh was a fashion designer known for his grid furniture series and a 2018 Mickey Mouse illustration.

disney's create 100 mickey mouse minnie mouse walt disney 100th anniversary make-a-wish donation $1 million Virgil Abloh royal college 100 years

Credit: Disney

More artwork and items are to be unveiled over the rest of the summer and auctioned off for Make-A-Wish. The Create 100 celebration contributions include items/ experiences from top names like Beyoncé, Christian Louboutin, Tommy Hilfiger, adidas, Pandora, Coach, and more.

Tasia Filippatos, President, Consumer Products, Games and Publishing offered this sentiment,

Disney’s timeless stories and characters have made an indelible mark on pop culture around the globe, transcending borders, industries, and generations. We couldn’t think of a better way to honor 100 years of Disney storytelling than by collaborating with this outstanding collective of visionaries in support of Make-A-Wish.

disney's create 100 mickey mouse minnie mouse walt disney 100th anniversary make-a-wish donation $1 million Virgil Abloh royal college 100 years

Credit: Disney

Other Walt Disney 100th Anniversary celebrations stretch across Walt Disney World and Disneyland Resort,  to Walt Disney Animation Studios, the D23 Expo, and more! Those who can’t get to Disney Parks in celebration can enjoy features on Disney+ at home or see the new Disney Movie Wish in theaters this November.

About Lana Porter

Lana has never lost a Disney Trivia night. Maybe it’s the hundreds of times she’s been to Walt Disney World Resort in Florida, her love for Disney’s ’90’s era hand-animated musicals, or the fact that she’s often likened to cartoon characters, but Disney and its magic have a special place in her heart. Her favorite Disney experiences include the EPCOT Food and Wine Festival, eating Mickey Bars on the PeopleMover, and crying during the Magic Kingdom fireworks show. One day she hopes to be chosen as the rebel spy on Star Tours. When Lana isn’t Park Hopping, she’s at home reading books of all topics, watching her favs on Disney+, or snuggling her two cats, which she swears are not named after Disney characters. She loves surprising people with her knowledge of the Marvel Cinematic Universe but admits she is still catching up with Star Wars. She is happy to combine her excitement for writing with her love for Disney-style storytelling and share what she can with the world!