Something strange is happening in the Disney Parks that has left many fans scratching their heads.
One of the many ways that Walt Disney World Resort and Disneyland Resort stay relevant amongst audiences is by continuing to provide new and updated Park experiences based on the Disney, Marvel, and Lucasfilm movies that have recently been released. By doing this, Disney gives their fans more reasons to come back to the Parks year after year; it’s simply a good business model.
However, how much IP (intellectual property) in the Parks is too much? A recent Moana-themed Disney Resort addition has made fans realize that Disney may have crossed that threshold.
Has Disney Gone Too Far?
The problem that fans have with the surplus of new IP additions is that not all of them are feeling fully thought out. While some recent additions beautifully mesh with the rest of a Park’s vibe and theming, others stick out for being out of place. For example, Guardians of the Galaxy: Cosmic Rewind is a terrific coaster, perhaps one of Disney’s best ever, but does it really mesh with EPCOT’s theming?
This thought has been spreading amongst Disney fans for a while, but a new addition to the Parks has really reignited the conversation. Recently, Disney revealed its new ‘Disney Family Fitness Fun area’ inspired by the movie Moana. Basically, it’s a turf lawn with Moana music playing in the background. Disney describes the land, saying;
“Join us Thursdays a 9:00 am on the Great Ceremonial House Lawn for a family friendly wellness experience that includes stretching, singing, and dancing along to some of the inspirational music from Moana.”
MOANA IS EVERYWHERE. NOT EVEN TURF LAWNS ARE SAFE. 😳 HELP!!!!!! pic.twitter.com/TUV6Z3QZba
— Brayden (@SirBrayden) August 17, 2023
Fans Confused by Random ‘Moana’ Attraction
This Moana-themed turf is a considerable stretch, even by Disney’s standards. It further proves that just because something can be themed after a Disney movie doesn’t mean it should be. When Walt Disney first dreamed up Walt Disney World Resort and Disneyland Resort, he created each Park with specific intent. Now, the overwhelming amount of IP makes the Parks feel further and further away from Walt’s vision.
The solution? Disney needs to go back to the days of intentional and thoughtful IP additions. Adding attractions based on movie characters is excellent, only if it matches the Park’s theme and fills a need at the Park in question. At the end of the day, it’s ok for a lawn just to be a lawn; not every attraction has to tie into a popular franchise.