Disney Needs to Admit Its MAJOR Tech Problem

On March 26, Disney began the pre-sale of tickets to its popular D23 event, which is held every other year just outside the Disneyland Resort in Anaheim, California. The only people who were eligible to buy tickets on March 26 were those who were D23 Gold Members, meaning they paid a price for their membership. These Gold Members had waited months for tickets to go on sale, and they were ready to wait hours in a virtual queue in order to get their hands on them.

Unfortunately, for many, the purchasing process was an absolute mess and something that made their blood boil. Multiple guests reported that, once it was their turn to purchase tickets, the site told them there was an issue, whether it was their address or payment information.

They would repeatedly put in the correct information, but still, be told it wasn’t valid. Then, as if that wasn’t bad enough, the site would say that their time to buy tickets had maxed out. They would be kicked out and put back at the end of the line.

Update: I made it all the way to the purchase screen and it told me “invalid delivery type selected” because the delivery type field wouldn’t load. So then my time expired and booted me out. 🙃

https://twitter.com/ScottGustin/status/1772732128658108843

Related: Thousands of Disney Fans Denied Access to Popular Event

Social media was full of frustrated guests who were ready, willing, and able to give Disney their money, but the site was not able to handle how many people were there.

Sadly, that was not the first time that guests were left in the lurch because of a Disney website crashing during a ticketed event.

Related: Disney Website Crash Leads to Barren Park Day

In late June 2023, Disney released pre-sale tickets to its annual Disneyland Halloween Party, Oogie Boogie Bash, to Magic Key Holders. As with D23, the Disney site was unable to handle the number of Magic Key Holders who wanted to buy tickets. The website crashed, and Key Holders were told that the sale had ended and would be delayed until early July.

Related: Guests Forced to Wait Hours For Coveted Tickets As Disney System Crashes

As you might have guessed, that was also not the only other time that a Disney website had crashed during a ticket sale. Earlier this year, Disneyland Magic Keys (AKA Annual Passes) went on sale once again.

The in-demand tickets have had their sales paused multiple times since first being released in August 2021. This last crash — which happened in January — saw guests waiting hours before they were told to try again another day.

As you can see, Disney repeatedly finds itself unable to handle ticket sales for in-demand events. And, what’s worse, guests always get their hopes up that, maybe, this time, Disney will have figured things out. And they are always disappointed.

The Walt Disney Company is worth hundreds of billions of dollars. It seems absolutely outrageous that they can’t upgrade their system to be able to handle something like ticket sales. Especially when they know that the events are going to be popular and guests are going to flood their websites.

They know that Oogie Boogie Bash will sell out in a matter of hours. They know that guests wait years to be able to buy tickets to D23. Yet, it seems that they would rather have people be upset than just spend the money to upgrade their ticketing and computer systems.

Disney has the money and the capability to upgrade to a system that won’t crash when a lot of people visit at the same time. Hopefully, one day in the near future, they decide that making these easier for guests is worth the money and the time.

Disclaimer: The opinions expressed in this article are the author’s own and may not reflect the views of Disney Dining as a whole.

Do you think Disney’s constant tech problems need to be solved ASAP? Have you ever had problems purchasing tickets to an event? Let us know in the comments!