Walt Disney World’s 50th Anniversary Merchandise Revealed!

It’s happening Disney fans! Disney teased us with a “sneak peek” at their incoming 50th Anniversary merchandise earlier this week. Now they have revealed details and photos of the incoming merchandise collections inspired by “The World’s Most Magical Celebration” that begins Oct. 1.  If you are planning a Walt Disney World vacation during the 18-month anniversary celebration you’ll have a chance to bring home the magic with this stunning new collection. Many items will be available across Walt Disney World Resort, with select items available at shopDisney.com beginning this fall. Check out these 50th anniversary must-haves as shared below by Disney.

Pre-Celebration Must-Haves

Available beginning on Aug. 12, this must-have pre-celebration collection features limited-time products, perfect for Disney fans who are visiting Walt Disney World Resort before the official 50th anniversary festivities begin. If you’re an Annual Passholder, make sure to check out this special long-sleeve T-shirt exclusively for you.

Launching at the start of the celebration, three new collections will appear across Walt Disney World Resort, with select items available on shopDisney.com. Two more 50th anniversary collections will debut later this fall.

Celebration Collection

From accessories by Dooney and Bourke and festive headwear to coordinating mommy-and-me ensembles and – fan favorite – a soap dispenser, the Celebration Collection offers a wide-ranging assortment of commemorative merchandise for the whole family, perfect for mixing and matching.

Disney Castle Collection

The iconic Magic Kingdom Park landmark, Cinderella Castle, serves as the inspiration behind this new collection. My favorite items include the collectable ornaments, the castle-themed mug and, of course, the light-up Minnie Mouse ear headband!

Vault Collection

This collection is sure be a favorite among long-time fans. It offers retro-themed designs inspired by items from the Walt Disney Archives. Paying tribute to 50 years of Walt Disney World magic, the collection includes an assortment of opening-day favorites, such as a 2021 rendition of the original Mickey Mouse ear hat, throwback T-shirt styles and vintage-inspired plush toys. And best of all, there’ll be more blasts from that past joining the collection as the celebration continues!

EARidescent Collection

You may have noticed the new EARidescent dĂ©cor on Cinderella Castle, and you will soon see more of it around Walt Disney World Resort in honor of the 50th anniversary. The latest color collection, which will debut in late October, is themed to match the EARidescent celebration and features everything from a mini-backpack by Loungefly and a Spirit Jersey to a set of sparkling Minnie ears. 

And there’s more to come! This fall, look for one-of-a-kind retail displays that will incorporate Disney storytelling into your 50th merchandise shopping experience. The imaginative displays will pop up at select merchandise locations across Walt Disney World, including World of Disney at Disney Springs. The rendering pictured above was envisioned by our very own merchandise cast members Eric Rachaphoumy and Paul Seus. 

Plus, Disney will be revealing more details about the Luxe Logo Collection, a range of upscale pieces for the Disney collector that will debut in November. Who’s ready to do a little 50th Anniversary shopping?! We’ll see you at the “The World’s Most Magical Celebration”, Disney fans!

About Jamie Sylvester

I'm a Disney nerd! A kid at heart who loves the magic and memories of Walt Disney World. I follow all things Disney and enjoy the vacations, day trips, weekend getaways, and geek out over the planning of such events. My goal is to experience as many Disney desserts and cocktails as possible! Married to another Disney nerd and blessed with a daughter and son, we thoroughly enjoy the magic at Disney and are here to help others experience the magic as well.