Hasbro Drops the “Mr.” From the “Mr. Potato Head” Brand

The classic Mr. Potato Head toy is getting a shift in titles. In an effort to promote inclusivity, Hasbro announced that it would be dropping the “Mr.” title from the brand’s name “to better reflect the full line.”

As reported by CBSNews: Hasbro said that an upcoming playset will not feature Mr. and Mrs. designations, allowing kids to create their own potato families with two moms or two dads, a “celebration of the many faces of families.”  

“Potato Head has provided endless creative possibilities to our preschoolers for almost 70 years and will continue to do so,” Hasbro said. “The possibilities to create your own families are endless with mixing and mashing all the parts and pieces.”

After much confusion, Hasbro clarified that the characters themselves will still feature the gendered titles — just less prominently. The brand itself will not. Check out their tweet below:

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The toy first launched 70 years ago — when kids had to supply their own actual potato to play with.

Source: CBSNews

About Mike and Jamie Sylvester

We are Disney nerds. Two kids at heart who love the magic and the memories of Walt Disney World! We follow all things Disney and have great experiences with Disney Vacation Club and RunDisney events in particular. We enjoy the vacations, day trips, weekend getaways and geek out over the planning of such events. From lodging to dining to Fastpasses we have a spreadsheet for every occasion. Mike’s frivolous Disney goal is to acquire a magic band of every style while Jamie’s goal is to experience as many Disney desserts as possible. Usually there isn’t a day that passes without some discussion of the master plan of our next trip to the happiest place on earth. Most people think we’re normal – until they travel to Disney with us. We have been married for 15 years and are blessed with a daughter and a son who have already learned the importance of planning ahead! As a family we thoroughly enjoy the magic and the memories at Walt Disney World and are here to help others experience the magic as well.