“Hamilton” Delivered for Disney+ with Big Boost in Downloads

It was a big weekend for Disney+! Hamilton, a musical with lyrics by Lin-Manuel Miranda, and tells the story of American Founding Father Alexander Hamilton, hit Disney+ on July 3rd. The extremely popular Broadway musical drove up Disney+ downloads tremendously this weekend.

Credit: USAToday.com

According to Variety, “Hamilton” delivered for Disney Plus. The movie premiered on the Disney Plus streaming service on Friday, July 3. From Friday through Sunday, the Disney Plus app was downloaded 513,323 times globally, including 266,084 times in the U.S., according to analytics firm Apptopia.

That means that in the U.S., the total Disney Plus downloads were 72.4% higher than the average of the four weekends in June 2020 over comparable time periods (Friday through Sunday), per Apptopia data. Worldwide, app downloads were 46.6% higher than the average. (The global numbers do not include India or Japan, as the Disney Plus service is delivered through preexisting apps in those countries.)

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The “Hamilton” movie, featuring the original cast (including Miranda in the title role), is a “live” recording of the musical captured via six cameras as it appeared on stage in New York. Amid the COVID-19 crisis, Disney shifted the film to a direct-to-streaming release about a year before it was originally scheduled to play in theaters.

Have you streamed Hamilton yet?

Source: Variety.com

About Jamie Sylvester

I'm a Disney nerd! A kid at heart who loves the magic and memories of Walt Disney World. I follow all things Disney and enjoy the vacations, day trips, weekend getaways, and geek out over the planning of such events. My goal is to experience as many Disney desserts and cocktails as possible! Married to another Disney nerd and blessed with a daughter and son, we thoroughly enjoy the magic at Disney and are here to help others experience the magic as well.