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Disney Pledges $5 Million To Support Nonprofit Organizations That Advance Social Justice

We have exciting news to share! The Walt Disney Company just pledged $5 million to support nonprofit organizations to advance social justice. Their first steps is a $2 million donation to the NAACP. Check out the details below as shared by Disney.

 

The Walt Disney Company statement is as follows:

The Walt Disney Company has pledged $5 million to support nonprofit organizations that advance social justice, beginning with a $2 million donation to the NAACP to further their longstanding work promoting social justice by eliminating disparities and racial discrimination through their advocacy and education programs.

“The killing of George Floyd has forced our nation to once again confront the long history of injustice that black people in America have suffered, and it is critical that we stand together, speak out and do everything in our power to ensure that acts of racism and violence are never tolerated,” said Bob Chapek, Chief Executive Officer, The Walt Disney Company. “This $5 million pledge will continue to support the efforts of nonprofit organizations such as the NAACP that have worked tirelessly to ensure equality and justice.”

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Today’s pledge is part of Disney’s ongoing commitment to support organizations that advance social justice. For many years, Disney has worked closely with groups that advocate for and empower communities of color, including the NAACP, whose mission is to ensure a society in which all individuals have equal rights without discrimination based on race.  The Company has also previously provided millions of dollars in grants to help students from underrepresented groups make the dream of higher education a reality, including $2.5 million to the United Negro College Fund.

In addition, through the Disney Employee Matching Gifts program, employees are able to increase their impact in their communities by donating to eligible organizations, with the Company matching those gifts.

Disney has used its creative resources and platforms to address issues of race and inequality. On Tuesday night, the Company aired a slate of special programming on a number of its TV networks to encourage a discussion of racism and oppression in America. The programming included an ABC News primetime special, “America in Pain: What Comes Next?,” that examined the protests and outrage across the country in response to the killing of Mr. Floyd. The special was preceded by the re-airing of two monumental and timely episodes of black-ish: “Hope,” which explores the issue of police brutality and flaws in the judicial system, and “Juneteenth,” which examines the lack of accurate representation of African Americans in our nation’s history.

For more information about the important work of the NAACP, click here.

Source: The Walt Disney Company

About Mike and Jamie Sylvester

We are Disney nerds. Two kids at heart who love the magic and the memories of Walt Disney World! We follow all things Disney and have great experiences with Disney Vacation Club and RunDisney events in particular. We enjoy the vacations, day trips, weekend getaways and geek out over the planning of such events. From lodging to dining to Fastpasses we have a spreadsheet for every occasion. Mike’s frivolous Disney goal is to acquire a magic band of every style while Jamie’s goal is to experience as many Disney desserts as possible. Usually there isn’t a day that passes without some discussion of the master plan of our next trip to the happiest place on earth. Most people think we’re normal – until they travel to Disney with us. We have been married for 15 years and are blessed with a daughter and a son who have already learned the importance of planning ahead! As a family we thoroughly enjoy the magic and the memories at Walt Disney World and are here to help others experience the magic as well.