Photo Credit: CinemaBlend

Disney Is Hiring a Star Wars Social Media Manager

Yes, you read that right! Disney is hiring a Social Media Manager with the focus of STAR WARS… and we’re geeking out about it. Imagine your job being all things Star Wars!? Check out the job details below.


Job Summary:

The Social Media Marketing team is responsible for overseeing over 400+ handles across multiple brands (Disney, Pixar, Star Wars, 20th Century), franchises and films (Disney Princess, Mickey & Friends, Frozen, Apes, Predators, Aliens), and brand voices (Oh My Disney, Disney Family, Disney Style) for the Direct-to-Consumer & International (DTCI) segment.

The Social Media Manager for Star Wars is responsible for planning, management, coordination and execution across all official Star Wars social media channels. This role will maintain the integrity of franchise social content while managing a Social Media Strategist, and will work together to innovate and stay ahead of trends. Additionally, this Social Media Manager will work across many teams, including but not limited to the Central Marketing Group, Lucasfilm Online and Video Team, as well as all multiple stakeholders and business partners across the company.

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  • Manage a Social Engagement Strategist and lead team to strategize and program across all social media platforms, working with platform partners to develop and maintain best-in-class content calendars and identify new products and emerging trends to engage existing and new audiences for Star Wars.
  • With extensive Star Wars knowledge and expertise, the social media manager will ideate and execute social content and campaigns as well as collaborate with teams across the company to identify creative solutions to support marketing and promotional needs for key priorities. Additionally, work with franchise and brand stakeholders to ensure all content is vetted by TWDC Diversity + Inclusion Team and pertinent BERGs (Business Employee Resource Groups).
  • Lead exploration and expansion into new and emerging platforms, as well as best in class fan engagement campaigns, community management tactics, and social coverage of live events.
  • Serve as the main domestic point of contact for Star Wars International Social Teams and share out regular performance and data reports to ensure consistent alignment and marketing strategies across the brand globally.

Basic Qualifications:

  • Minimum of 3 to 4 years of experience in a management role and/or similar function leading high-priority Brand projects with multiple key stakeholders and direct report(s).
  • Minimum of 4 years of experience in social media marketing, leading strategy for platforms including Facebook, Instagram, Twitter, YouTube, TikTok, Snapchat, etc. with familiarity on social publishing platforms (e.g., Sprinklr, native posting, etc.)
  • Excellent writing and editing skills with the ability to align creative strategy with overall business objectives.
  • Meticulously organized and excellent time management skills to able to manage multiple projects at once, with a demonstrated ability to champion projects from concept to completion and multi-task in a fast-paced environment.
  • Strong leadership and collaboration skills to work across many teams and stakeholders, with an innate ability to work both respectfully and nimbly across a larger organization.
  • Proven experience developing brand-safe judgment and serving as a brand steward, with high degrees of confidentiality and trust.
  • Passion, appreciation, and knowledge of Lucasfilm IP (i.e. Star Wars, Indiana Jones) is absolutely essential, as well as a highly creative mind and a passion for storytelling.

Preferred Qualifications:

  • Working knowledge of social media metrics and reporting
  • Strong problem solving, analytical, and presentation skills
  • Light design/video editing skills a plus (Photoshop, creating gifs, etc)

Required Education

  • Minimum BA or BS degree, preferable in Communications, Business, Marketing, PR, and/or related field.

So, what you do think?! Ready to apply? Check out all the details as shared on the DisneyCareers website. Good luck, Star Wars fans!

About Mike and Jamie Sylvester

We are Disney nerds. Two kids at heart who love the magic and the memories of Walt Disney World! We follow all things Disney and have great experiences with Disney Vacation Club and RunDisney events in particular. We enjoy the vacations, day trips, weekend getaways and geek out over the planning of such events. From lodging to dining to Fastpasses we have a spreadsheet for every occasion. Mike’s frivolous Disney goal is to acquire a magic band of every style while Jamie’s goal is to experience as many Disney desserts as possible. Usually there isn’t a day that passes without some discussion of the master plan of our next trip to the happiest place on earth. Most people think we’re normal – until they travel to Disney with us. We have been married for 15 years and are blessed with a daughter and a son who have already learned the importance of planning ahead! As a family we thoroughly enjoy the magic and the memories at Walt Disney World and are here to help others experience the magic as well.