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Disney Cancels ‘Snow White’ Premiere Over Concerns of ‘Anti-Woke’ Backlash

Disney’s Decision to Cancel Premiere

Disney canceled the UK premiere of Snow White, opting for a low-profile launch as concerns about potential backlash grew. This decision comes just two weeks before the film’s release, stirring discussions across social media and news outlets. The company’s higher-ups reportedly feared an “anti-woke” response that might arise if the film’s star, Rachel Zegler, were to take center stage.

Snow White Live Action
Credit: Disney/Inside the Magic

Sources near Disney have indicated that the company is now focused on tightly controlled press events rather than a star-studded gala. This calculated move seeks to manage media exposure and avoid any unscripted incidents that could amplify controversies, especially regarding Zegler’s outspoken nature. The repercussions of this strategy remain uncertain, but Disney hopes to mitigate backlash as they navigate through a complicated cultural landscape.

Concerns Over Cast Member Rachel Zegler

Rachel Zegler plays Snow White and has been at the center of various controversies since her casting announcement. Critics argue her selection illustrates Disney’s “woke” approach to storytelling, diverging from traditional portrayals. The discourse intensified when Zegler referred to the original Snow White as “weird” and labeled Prince Charming a “stalker,” further fueling divisive sentiments.

Rachel Zegler as Snow White in the new promotional image for Disney's live-action Snow White and the Seven Dwarfs
Credit: Disney

Zegler’s remarks have not only drawn criticism from traditionalists but have also raised eyebrows among fans who now question her alignment with the character she portrays. Following a particularly controversial statement where she expressed a desire for Donald Trump and his supporters to “never know peace,” Zegler issued a public apology. However, the damage had been done, causing ramifications for Disney’s branding strategy.

The transition from Dwarfs to Magical Creatures

One significant change that stirred public reaction was Disney’s decision to replace the seven dwarfs with seven “magical creatures.” Critics harped on the alteration as a shift toward a “woke” culture, which they see as an unnecessary deviation from the original story. This change, alongside Zegler’s controversial comments, led to significant pushback from specific audience demographics.

Rachel Zegler as Snow White in Disney's live-action remake of Snow White and the Seven Dwarfs
Credit: Disney

The financial implications of these decisions are also notable. The film’s production costs ballooned to over $270 million due, in part, to reshoots aimed at reintroducing elements that align more closely with audience expectations. Disney took a gamble by reorganizing character roles and making these narrative adjustments, but the lasting impact on box office performance remains to be seen.

Future Plans for Snow White Release

Despite canceling the premiere in the UK, an American premiere is still planned, with key cast members expected to attend. Rachel Zegler and her co-star Gal Gadot are set to grace the red carpet, although rumors of a feud have added another layer of complexity to the lead-up.

Rachel Zegler stands between an animated version of Snow White and a Disney Parks character performer.
Edited by Disney Dining

Public sentiment continues to be mixed as the film approaches its release date. While some express enthusiasm for its modern take, others remain skeptical, particularly in light of the recent controversies. This duality in public opinion presents a challenge for Disney. The company’s handling of Zegler’s involvement and the narrative shifts will likely influence how Snow White is received critically and commercially when it hits theaters.

In conclusion, Disney’s strategic pivot from a high-profile premiere to a controlled media rollout showcases its reliance on cautious approaches in light of contemporary cultural sentiments. As the release date approaches, how effective this strategy will be in mitigating the backlash against Snow White and Rachel Zegler remains an open question.

Rick Lye

Rick is an avid Disney fan. He first went to Disney World in 1986 with his parents and has been hooked ever since. Rick is married to another Disney fan and is in the process of turning his two children into fans as well. When he is not creating new Disney adventures, he loves to watch the New York Yankees and hang out with his dog, Buster. In the fall, you will catch him cheering for his beloved NY Giants.

6 Comments

  1. Disney created this tempest as soon as they brought Rachel Zegler on board. Pairing an ultra left wing, anti-Semite with Gal Gadot, whose Jewish identity runs strong and who selflessly gives of her time and money to various charitable entities was sure to create issues. Couple that with Zegler’s childish remarks which have alienated 1/2 the voting base in the USA as well as Disney’s constant re-working of the film and the die for disaster were cast. Disney only thought the Lone Ranger and John Carter were box office bombs; wait until the catastrophe that is Snow White hits the screens and they’ll learn what losing money really means.

  2. I was unaware of any of the controversy. I just think the CGI makes everyone/everything look odd! And also rather creepy.

  3. Disney should just cancel the whole release world-wide, not just premier in UK! And if held. Gal Godot will definately outshine RZ in beauty and grace

  4. I don’t think that’s what happened…… DISNEY just knows already it’s gonna flop. They just refuse to spend anymore $ on it to Fix it, or pay for a gala premiere. 😒

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