Interview with Bob Chapek, CEO of The Walt Disney Company, on Why Disney Chose July To Reopen

Today was a big day for Walt Disney World! With the phased reopening announcement beginning July 11 (Magic Kingdom and Disney’s Animal Kingdom) and July 15 (EPCOT and Disney’s Hollywood Studios), several people are wondering why Disney decided to wait to reopen a month after other Orlando theme parks reopen, such as Universal and SeaWorld. Bob Chapek, CEO of Disney, joined CNBC’s Julia Boorstin to discuss the reopening.


Chapek shared he wants Walt Disney World to continue to be a quintessential Disney experience. They want to do the reopening in a responsible way to continue making life long memories for their guests.

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He said they will not set a capacity number for the reopening because there is no government guidance and they don’t expect to receive any. They will however follow the CDC calculation with the 6 feet social distancing.

Chapek said the focus of the reopen is not so much to make money, but to cover costs while slowly but surely making baby steps to open in a responsible way.

He said there are encouraging data points showing the Disney demand is ready to get back to some magic! There is still a tremendous number of resort reservations. Shanghai and Disney Springs reopenings have also shown tremendous response.

Shanghai is living within the 3 feet guidelines currently assigned by China. This allows 20,000 guests in the park per day. China guests have been spectacular following the guidelines, and Chapek expects the same to happen at Walt Disney World.

Need a review of the most recent Walt Disney World announcement on reopening? Check it out here.

About Mike and Jamie Sylvester

We are Disney nerds. Two kids at heart who love the magic and the memories of Walt Disney World! We follow all things Disney and have great experiences with Disney Vacation Club and RunDisney events in particular. We enjoy the vacations, day trips, weekend getaways and geek out over the planning of such events. From lodging to dining to Fastpasses we have a spreadsheet for every occasion. Mike’s frivolous Disney goal is to acquire a magic band of every style while Jamie’s goal is to experience as many Disney desserts as possible. Usually there isn’t a day that passes without some discussion of the master plan of our next trip to the happiest place on earth. Most people think we’re normal – until they travel to Disney with us. We have been married for 15 years and are blessed with a daughter and a son who have already learned the importance of planning ahead! As a family we thoroughly enjoy the magic and the memories at Walt Disney World and are here to help others experience the magic as well.