For years, Disney World Annual Passholders have prided themselves on being more than just repeat visitors—they’ve been the backbone of the park’s most loyal fanbase. But in 2025, that loyalty is being tested like never before. Longtime perks have been quietly disappearing, and Passholders are making it clear they’ve had enough.
Across forums, Facebook groups, and comment sections, the frustration is pouring out. “When will companies learn that it’s easier to keep customers than create new ones?” one angry fan asked, pointing to Disney’s choice to hand out gift cards for new pass buyers while giving nothing to those who’ve stayed faithful for years. Others chimed in, questioning why the benefits that once made a pass feel worthwhile are being stripped away.
The biggest sticking point? Many believe Disney has made the pass more expensive while delivering less value in return. Extended Evening Hours, once a treasured benefit for resort guests, are now available only to those staying at Deluxe resorts. “If we’re paying for a pass and already staying at a Disney Resort, why should Deluxe guests get treated better?” one reader demanded. The argument is simple—loyalty should be rewarded across the board, not divided by resort tier.
Some comparisons with Universal Orlando sting even more. Guests point out that Universal’s Annual Passes are often cheaper while offering stronger benefits, making Disney’s version look like a downgrade. One fan even said Disney should let out-of-state buyers use a payment plan, just like Florida residents, instead of forcing them to pay the entire IncrediPass cost up front. For families traveling from across the country, that policy feels like a punishment rather than a perk.
Disney hasn’t made any major moves to answer these concerns yet, but the wave of backlash is hard to ignore. If the company wants to keep its most devoted crowd from feeling betrayed, it may have to rethink how it treats its Annual Passholders before frustrations boil over even further.
