Disney’s Costly Event Nearing Sellout, But Is That a Bad Thing for Guests?
The Halloween season has returned to Walt Disney World, as Mickey’s Not-So-Scary Halloween Party fills Magic Kingdom with festive entertainment from August 15 through October 31. Guests with valid event tickets are welcome to enter the park beginning at 4 p.m., three hours before the party officially begins at 7 p.m.—a benefit that does not require standard daytime admission.
This year’s ticket prices range widely depending on the date. Select August nights, such as August 17 and 19, are priced at $119, while opening night began at $149. September starts at $139 and rises to $179 by the end of the month. October features the highest pricing: $179 on October 2, with mid-month dates between $189 and $209, and peak nights on October 30 and 31 reaching $229. Compared to 2024, those Halloween nights cost $30 more.
By mid-August, seven party dates—including August 15, 17, 19, 22, 29, September 12, and October 31—were already unavailable. Last year, though, 14 dates had sold out by the same time. Overall, sales were moving 100% more slowly than in 2024, showing that guests were initially more cautious. That hesitation faded as the season continued, with only September 30 left available at $179.
These shifts align with Disney’s wider revenue strategy. Demand-based ticketing for special events, premium Lightning Lane options, and other add-ons have contributed to higher guest spending. In Q3 2025, Disney Experiences reported $9 billion in revenue, even while overall attendance decreased.
If nearly all tickets sold despite the cost increases, guests could face prices above $300 on Halloween night in the future. Still, Disney may weigh the risks, as seen on September 7, 2025, when weather forced the company to issue refunds to hundreds of guests.
Those who attend this year’s party find familiar favorites. The Hocus Pocus Villain Spelltacular returns to the Cinderella Castle stage, while Mickey’s Boo-To-You Halloween Parade brings the Headless Horseman and more through Main Street, U.S.A. Disney’s Not-So-Spooky Spectacular fireworks, narrated by Jack Skellington, continue to anchor the evening.
This season also introduces Jack and Sally from The Nightmare Before Christmas in new screen-inspired costumes, along with rare meet-and-greet opportunities featuring the Seven Dwarfs and other seldom-seen characters. Entertainment on opening night featured the Rusty Cutlass Pirate Band and the Cadaver Dans Barbershop Quartet, plus scheduled parades, stage shows, and fireworks.
Guests can take advantage of Disney PhotoPass offerings, including themed props and Magic Shots, while Mickey, Minnie, Goofy, and friends appear in their Halloween outfits. Attendees may also join the fun in costume, as long as Disney’s guidelines are followed.
For Annual Passholders, select August and September dates carry a $10 discount. With nearly every date spoken for, the question now is whether the company will use this year’s performance as a reason to raise ticket costs again in the future.