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Disney Continues Trend of Soft Openings, Here’s Where You Could Find the Next One

The Rise of Soft Openings at Disney Parks

Disney World has embraced an innovative trend: soft openings. This practice gained prominence with the surprise reopening of the Hall of Presidents, which happened without prior notice, signaling a new approach to launching attractions. Soft openings enhance the guest experience by allowing select visitors to enjoy newly updated rides and attractions ahead of their official debuts.

Hall of Presidents
Credit: Disney

The primary purpose of these soft openings is to test various aspects of the attractions and provide staff with training opportunities in a manageable setting. By hosting unannounced openings, Disney can work out technical issues and ensure cast members are well-prepared for the rush of visitors that accompanies a grand opening.

Recent Soft Openings at Disney World

Recent months have seen a flurry of activity in Disney World with several notable soft openings. The Astro Orbiter was one of the first attractions to receive this treatment. Shortly after, guests were thrilled when Test Track experienced a soft opening, allowing them to get a sneak peek of the updated ride.

Concept art shows a modern, circular building with glass walls at sunset. People walk toward a glowing "Test Track" sign in front, while futuristic test track cars appear suspended above the entrance amid lush greenery.
Credit: Disney

Another memorable soft opening occurred with the Starlight parade, providing guests with a nostalgic experience, as it was the first parade at Magic Kingdom in over a decade. The most recent surprise came last weekend when Spaceship Earth was reopened to guests, catching many off guard.

Disney’s implementation of soft openings allows the parks to gauge public reaction and ensure everything runs smoothly once the official opening takes place.

Upcoming Attractions with Potential Soft Opens

As Disney World continues to renovate and update its attractions, several upcoming rides are rumored to have soft openings. One highly anticipated attraction is Zootopia: Better Together, set to make its debut at Animal Kingdom on November 7. Given Disney’s history with soft openings, guests might not have to wait until the official launch to experience this new attraction. Speculation suggests that an early opening could happen around Halloween or even on Election Day, November 4.

A Disney-inspired animated rabbit wearing a police uniform smirks confidently while holding a carrot-shaped pen, standing on a city street.
Credit: Disney

Another attraction keeping fans on the edge of their seats is the famed Big Thunder Mountain Railroad. This ride has been closed for renovations for much of 2025, as Disney updates the surrounding area into a Cars Land experience. Although it has been undergoing tests with cars running intermittently, an official reopening date has not yet been announced. Soft openings for this popular ride could coincide with the second week of January, after the holiday crowds have diminished.

Guest Reactions and Future Implications

The enthusiasm for soft openings has noticeably increased among Disney fans. This trend brings an exciting element of unpredictability to visits. Fans appreciate the chance to experience attractions before they officially open, often resulting in unforgettable memories to share.

A nighttime view of the Big Thunder Mountain Railroad entrance, with its rustic wooden building glowing under lamps and surrounded by large orange rocks beneath a cloudy, blue sky, captures the charm of Big Thunder Mountain.
Credit: Disney

Disney’s strategy reflects a careful balance of managing crowd expectations and enhancing guest satisfaction. Soft openings allow the company to minimize the stress of overwhelming first-day crowds on its attractions while still generating buzz and excitement around new offerings.

As the practice continues, Disney World guests can anticipate the thrill of chance encounters with unexpected ride openings in the future. Whether it’s Zootopia or the return of Big Thunder Mountain Railroad, lucky guests may just walk into an unannounced soft opening, adding a sprinkle of magic to their visit to Disney World.

Author

  • Rick Lye

    Rick is an avid Disney fan. He first went to Disney World in 1986 with his parents and has been hooked ever since. Rick is married to another Disney fan and is in the process of turning his two children into fans as well. When he is not creating new Disney adventures, he loves to watch the New York Yankees and hang out with his dog, Buster. In the fall, you will catch him cheering for his beloved NY Giants.

Rick Lye

Rick is an avid Disney fan. He first went to Disney World in 1986 with his parents and has been hooked ever since. Rick is married to another Disney fan and is in the process of turning his two children into fans as well. When he is not creating new Disney adventures, he loves to watch the New York Yankees and hang out with his dog, Buster. In the fall, you will catch him cheering for his beloved NY Giants.

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